A flyer is not just paper handed out and forgotten. It is an affordable marketing tool that lands directly in the customer's hand and sometimes stays on a fridge or desk for weeks. The difference between a flyer that brings orders and one that ends up in the bin is the idea. Here are proven flyer ideas for restaurants, cafés and online stores in Saudi Arabia, including order inserts and offer flyers, with the right size and paper for each.
Flyer ideas for restaurants and cafés
1. A short delivery menu
List your best 10 to 15 items with photos, plus a delivery number or a QR code to your ordering app. This flyer ends up on the fridge and gets used again and again. Best size: a double-sided A5 flyer, or an A4 flyer for a longer menu.
2. A flyer inside the delivery bag
Every delivery is a chance to sell the next order. Add a small flyer introducing a new item, a breakfast menu or a weekend offer. Best size: an A6 flyer on 200 or 250 gsm.
3. Opening or new branch flyer
When opening a new branch in Riyadh, Jeddah or Dammam, hand out a flyer with the location, opening hours and signature dishes, plus a QR code to the map. Best size: A5 on 120 or 150 gsm for wide distribution.
4. Seasonal offer flyer
Ramadan, Eid, National Day and back to school are seasons when people look for offers. Design one flyer per season with a clear headline and a fixed offer period, and print it well before the season starts.
5. Loyalty stamp card
A small card stamped on every visit, with a free drink or item after a set number of stamps. A simple idea that increases repeat café visits. Best size: A6 on 250 gsm so it survives in a wallet.
Flyer ideas for online stores
1. Thank-you insert
The simplest and most effective idea: a short thank-you message that shows real people care about the order. Get wording ideas in writing a customer thank-you card.
2. Order-again flyer
Add a QR code that opens your best-sellers or new arrivals, with a line inviting the customer to try a product that complements their purchase. The goal is to turn first-time buyers into repeat customers.
3. Review request flyer
Reviews build trust for new customers. A small card saying "your opinion matters" with a QR code to your review page noticeably increases reviews. See using QR codes in print.
4. Usage or care instructions
For products that need instructions, such as perfumes, skincare or clothing, a flyer reduces questions and returns and looks professional.
5. Mini product catalogue
Show products that complement the purchase or a new collection. For many products, use a bi-fold brochure instead of a flyer.
Offer flyers for shops and services
- One main offer: five offers on one flyer confuse the eye.
- A benefit-led headline: what does the customer gain? Put it big at the top.
- A clear deadline: an end date encourages quick action.
- A direct call to action: "Order on WhatsApp" or "Scan to order".
- Consistent branding: the same colours and logo as your store.
Table: size and paper for each idea
| Idea | Size | Suggested paper |
|---|---|---|
| Delivery menu | A5 or A4 | 150 to 200 gsm |
| Delivery bag insert | A6 | 200 to 250 gsm |
| Opening flyer | A5 | 120 to 150 gsm |
| Loyalty card | A6 | 250 gsm |
| Thank-you insert | A6 | 250 gsm |
| Mini catalogue | Bi-fold brochure | 150 to 180 gsm |
| Offer flyer | A5 | 150 gsm |
Compare sizes in flyer sizes A4, A5 and A6 and paper in the paper weight guide.
How to measure flyer success
Use a QR code with a link dedicated to that flyer, then track the visits and orders it brings. You will know which ideas deserve repeating and which need changes.
Quick design tips
- Use real photos of your products or dishes, not stock images.
- Keep 3 to 5 mm safety margins; see preparing print-ready artwork.
- If the flyer is handled often, like a menu, consider protection: do you need lamination?
Where to distribute flyers for the best results
- Inside orders: the highest read rate, because customers open the bag or box themselves.
- At the counter: ideal for loyalty cards and upcoming offers.
- With neighbouring businesses: non-competing shops may swap flyers with you.
- At exhibitions and events: an A5 flyer with a QR code collects interested visitors.
FAQ
What is the best size for an order insert?
A6 (10.5 × 14.8 cm), as it fits bags and boxes easily.
What should an online store flyer say?
A short thank-you, an invitation to reorder or review, and a QR code or WhatsApp number.
How many flyers should I print for a campaign?
Start with a test quantity such as 250 or 500 and measure results before a larger order.
Can flyers be printed on both sides?
Yes, choose single or double-sided on the product page.
Do you design flyers?
Yes, we offer a paid design service you can add to your order.
How long does production take?
1 to 3 working days after design approval, with fast shipping to all cities in Saudi Arabia.
Start your next flyer now
Pick the idea that fits your business, then order A6 flyers for store orders, A5 flyers for offers or A4 flyers for price lists, and complete your restaurant prints with the folded menu. The price appears instantly based on your selected options on the product page; message us on WhatsApp 0559899141 for questions.